Taking back the narrative

MASHI’ve tried for years now to catalyze greater participation in the conversations that drive governance, not necessarily advocating pure democracy but nudging the body politic in that direction. And I don’t think it’s completely wrong-headed to go there. As we’ve evolved a new form of media that’s bottom up, low barrier to entry and participation, we’ve discovered vital and compelling voices that would never have been heard in the broadcast era of scarce channels.

We watched Robert Altman’s MASH recently, and I was struck by the depiction there of the two cultures we see battling for our hearts and minds today. On the one hand, you have true believers who are religious about religion and also religious about bureaucratic protocols – in the film, represented by Frank Burns and Hot Lips Houlihan. On the other hand, you have “secular humanist” professionals, Hawkeye Pierce and Trapper John McIntyre, who are competent, get the job done, ignore bureaucracy – eschew belief in favor of practice. The true believers were prone to mediocrity and cruelty, whereas the professionals were competent and generous. You could trust them to put people first, vs the believers, who put beliefs and rules first, and often put themselves first, rationalizing ego as god’s will or “it’s in the rules, dammit.”

MASH was just a movie, but Altman’s characters always had depth; these were believable stereotypes, representing something real within our culture, differences that are even more pronounced today, and visible in the U.S. culture wars. The difference is that the true believers are learning to leverage media and build effective mobs. It’s like Frank Burns and Hot Lips found a big-ass megaphone and rallied enough troops to their corner to accumulate some power.

Big-ass megaphoneThe big-ass megaphone could be what we call “social media,” as well as its effect on big media (because social media has siezed the day, big media tries to be more inclusive). Anyone can toss a meme into the idea commons, and some have found that simple, loud, persistent messages can overwhelm the societal narrative. So we have Rush Limbaugh, Sarah Palin, Glenn Beck, et al creating more following than they could ever have amassed in the world of old media and politics, wherein politics and media professionals would have recognized them as loons and ignored them. They would never have taken the stage, in a world where the stage is held and controlled by people and entities who are relatively sane and committed to professionalism over believe. We always had people like this, but they couldn’t get traction. McCarthy was an exception, but cooler head eventually prevailed.

So I’m wondering if a down side of the new media environments we’ve built is that we’ve facilitated the ascendance of complete loons who are cultivating mobs of supporters and getting far more traction than they deserve. If so, I think saner elements have a responsibility to contribute to the narrative and sort it out. I.e. don’t be apathetic. Take time to write what you’re thinking. Call bullshit on flaky, inhumane, outright cruel ideas. Answer simplistic messaging with readable explanations of the real complexity of our 21st century world.

Fiber Fete: Google’s fiber testbed

Minnie Ingersoll of Google at Fiber Fete talking about what Google is doing with it’s fiber testbed project.

What they want to do:
1) next generation applications.
2) Experiment with new and innovative ways to build out fiber networks
3) Work with “open access” networks

Not becoming a national ISP or cable tv provider. Google had suggested the FCC needed to make this kind of testbed, but realized the Commission had other focuses. Google realized this would be within their purview based on their mission statement.

Application review process for proposals from cities wanting the testbed project has begun. Over 1,100 communities applied. Evaluating based on speed and efficiency of deployment. Understanding how the community will benefit. Much will depend on the conversation they have with the communities as they learn more about their needs.

Working now on developing the offering. Openness – Is this a white label or wholesale service? What products and service partnerships are possible. Google will also develop its own high-bandwidth offerings.

May choose more than one community with very different characteristics.

Applications are full of civic pride. You learn what makes the various locations/communities unique.

Will announce services as soon as possible.

Leverage the enthusiasm – Google to create a web site to help communities connect with other resources. Don’t want to have cities feel excluded from getting higher-end broadband services.

What policies need to be in place to support broadband now?

Brough Turner asks about middle mile networks. Something Google looks at – where do they already have fiber? Sometimes communities farthest from the infrastructure, though, are the ones that would benefit most.

Bice Wilson: enthusiastic about leverage the enthusiasm concept. All the people in the room represent communities that are inventing this new cultural process. Google is helping drive the process. Are you planning to make this useful in that way (as a model)?

Google is looking for specific ways to keep the applicant communities talking to each other. Is it an email list? A forum? A wiki? Definitely looking to Open Source, create white papers and best practices from what they do so that others can benefit.

David Olsen from Portland: what type of testbed environment? Also thanks for what Google has done to raise consciousness of cities about significance of broadband.

Urban vs rural: not sure whether it will be 1, 2, 3, 4 communities. Might be in different communities, or neighborhoods or subsets of a community. Will probably be looking for more than one community, with differences. Probably a mix.

David Weinberger wonders how raw the data Google outputs about the project will be, and how immediate. Google hopes to satisfy with the amount of data, and immediacy. Google will be responsive to feedback, so people can let them know whether they’re providing enough info.

Marc Canter brings up political issues around municipalities providing pipes. Have they heard from AT&T and Comcast, etc.?

Google is definitely inviting the other providers to use their pipes. There’s plenty of room in the broadband space, and no one company has a monopoly on innovation. Discussions are ongoing about partnerships.

How open is open? What rules will there be?

Google will advocate policies around net neutrality, e.g. no content discrimination.

Garrett Conrad asks about leveraging Google’s apps vs apps the community might come up with?

The community aspect will be key, crucial. It would be wrong for Google to tell the community what they need… will be listening, but will also be prepared to offer guidance and applications.

Leslie Nulty asks what is the business structure concept that lies behind this? It’s not completely clear. Appears that Google intends to build, own, and operate these networks – become a monopoly provider. What are the checks and balances? Will Google become an unregulated monopoly?

Some will be the published, openness principles Google will be expect to be held to. Not a monopoly. Will offer reselling opportunities.

Canter: if you’re open, it’s not a monopoly.

The openness is of the service offering on top of our pipe. We’re not trying to force people into using Google apps.

Google does plan to build, own, and operate these networks in trial communities.

Nulty: price is the question for any community that might want to partner with Google.

Services will be competitively priced. Will negotiate with the municipalities on a contract that both think is fair. Google will be as transparent as they can be, and if there’s somethng they’re missing, let them know.

State regulations preventing broadband a barrier? Google wants to learn more about regulations and policies. Ask communities to explain regulatory barriers for their specific communities as part of RFI response.

Chris: Communities United for Broadband on Facebook.

Nancy Guerrera (sp?). Wants to know what it’s like working with local communities. Refers to previous project in San Francisco to set up muni wifi. Ended up building in Mountain View after discussions with SF didn’t work out. Google learned from this, though each community is different.

Will Google’s transparency extend to documenting issues/discussions with policy organizations?

Yes, if the press doesn’t document for us, we’ll do our best to document legal and regulatory barriers we encounter.